Privacy policy.

Effective Date: July 1, 2025

Sherco United States ("Sherco US", "we", "our", or "us") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and protect information obtained through our website (the “Site”).

1. Information We Collect

We may collect the following types of information:

Personal Information

When you interact with us (e.g., fill out a dealer inquiry form, sign up for newsletters, or contact us), we may collect:

  • Name

  • Business name (for dealer inquiries)

  • Email address

  • Phone number

  • Mailing address

  • Other contact or demographic information you voluntarily provide

Technical and Usage Information

We may automatically collect certain information about your visit to our Site, including:

  • IP address

  • Browser type and version

  • Device type

  • Pages visited and time spent

  • Referring site or link

  • Cookies and similar tracking technologies (see Section 5)

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your inquiries and requests

  • To process and evaluate dealer applications

  • To provide you with updates, news, and promotional materials (with your consent)

  • To improve our Site and services

  • To detect and prevent fraud or misuse

  • To comply with legal obligations

3. Sharing of Information

Sherco US does not sell or rent your personal information.

We may share information with:

  • Authorized Sherco dealers to assist with your inquiries or requests

  • Third-party service providers who support website functionality, marketing, and analytics

  • Law enforcement or government agencies if required by law or to protect our legal rights

All third-party service providers are required to maintain the confidentiality of your information.

4. Data Security

We take appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure.

5. Cookies and Tracking

Our Site uses cookies and similar technologies to enhance user experience, analyze site traffic, and personalize content. You may adjust your browser settings to disable cookies, but some functionality of the Site may be limited as a result.

6. Children’s Privacy

This Site is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we discover that we have unintentionally collected information from a child under 13, we will promptly delete it.

7. Third-Party Links

Our Site may contain links to external websites not controlled by Sherco US. We are not responsible for the content or privacy practices of those sites. We encourage you to review their privacy policies separately.

8. Your Choices

You may opt out of receiving promotional communications from us by:

  • Clicking the "unsubscribe" link in any email

  • Contacting us directly at the address below

You may also contact us to update, correct, or request the deletion of your personal information.

9. Changes to This Policy

We reserve the right to modify this Privacy Policy at any time. Updates will be posted to this page with a revised effective date. Your continued use of the Site after changes have been posted constitutes your acceptance of those changes.

10. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact:

Sherco United States
Email: support@sherco.us